“去星巴克喝的不是咖啡,是小资”已经成为很多人的共识。这与星巴克在咖啡之外,在品牌文化、顾客服务等方面下的功夫息息相关。作为顾客端在手上的第一印象,其咖啡的包装也素来精致新颖,采用多种色系、材质搭配,为咖啡本身带来了更多的艺术感。
Starbucks Redesign![](http://file.digitaling.com/eImg/image/20141020/20141020150820_19017.jpg)
![](http://file.digitaling.com/eImg/image/20141020/20141020150832_66036.jpg)
![](http://file.digitaling.com/eImg/image/20141020/20141020150833_66328.jpg)
![](http://file.digitaling.com/eImg/image/20141020/20141020150834_46393.jpg)
![](http://file.digitaling.com/eImg/image/20141020/20141020150835_58702.jpg)
![](http://file.digitaling.com/eImg/image/20141020/20141020150836_52365.jpg)
![](http://file.digitaling.com/eImg/image/20141020/20141020150837_94460.jpg)
![](http://file.digitaling.com/eImg/image/20141020/20141020150838_77759.jpg)
Christmas Red Cups![](http://file.digitaling.com/eImg/image/20141020/20141020151417_71420.jpg)
![](http://file.digitaling.com/eImg/image/20141020/20141020151442_43554.jpg)
![](http://file.digitaling.com/eImg/image/20141020/20141020151431_74020.jpg)
![](http://file.digitaling.com/eImg/image/20141020/20141020151432_25677.jpg)
![](http://file.digitaling.com/eImg/image/20141020/20141020151433_25217.jpg)
![](http://file.digitaling.com/eImg/image/20141020/20141020151453_97781.jpg)
Starbucks Tribute Brew![](http://file.digitaling.com/eImg/image/20141020/20141020151929_75729.jpg)
Starbucks Rebranded Packaging![](http://file.digitaling.com/eImg/image/20141020/20141020152625_76375.jpg)
![](http://file.digitaling.com/eImg/image/20141020/20141020152635_72122.jpg)
![](http://file.digitaling.com/eImg/image/20141020/20141020152652_63832.jpg)
Starbucks® Brezza Blend![](http://file.digitaling.com/eImg/image/20141020/20141020153235_80869.jpg)
![](http://file.digitaling.com/eImg/image/20141020/20141020153245_52083.jpg)
![](http://file.digitaling.com/eImg/image/20141020/20141020153244_22237.jpg)
![](http://file.digitaling.com/eImg/image/20141020/20141020153245_94216.jpg)
Starbucks Valentine's Day Cups![](http://file.digitaling.com/eImg/image/20141020/20141020153414_78836.jpg)
![](http://file.digitaling.com/eImg/image/20141020/20141020153423_42280.jpg)
Starbucks Blend![](http://file.digitaling.com/eImg/image/20141020/20141020154140_67899.jpg)
![](http://file.digitaling.com/eImg/image/20141020/20141020154141_72512.jpg)
![](http://file.digitaling.com/eImg/image/20141020/20141020154142_24774.jpg)
Japan Starbucks Packaging![](http://file.digitaling.com/eImg/image/20141020/20141020154356_93449.jpg)
![](http://file.digitaling.com/eImg/image/20141020/20141020154408_79467.jpg)
![](http://file.digitaling.com/eImg/image/20141020/20141020154409_85487.jpg)
![](http://file.digitaling.com/eImg/image/20141020/20141020154419_67845.jpg)
Starbucks Reserve![](http://file.digitaling.com/eImg/image/20141020/20141020154622_55128.jpg)
![](http://file.digitaling.com/eImg/image/20141020/20141020154636_31358.jpg)
Starbucks New Iced Coffee Line![](http://file.digitaling.com/eImg/image/20141020/20141020154755_62068.jpg)
![](http://file.digitaling.com/eImg/image/20141020/20141020154804_64133.jpg)
![](http://file.digitaling.com/eImg/image/20141020/20141020154805_17073.jpg)
![](http://file.digitaling.com/eImg/image/20141020/20141020154806_82214.jpg)
Starbucks 3 Region Blend![](http://file.digitaling.com/eImg/image/20141020/20141020154902_96022.jpg)
![](http://file.digitaling.com/eImg/image/20141020/20141020154912_95894.jpg)
Starbucks Anniversary Blend![](http://file.digitaling.com/eImg/image/20141020/20141020155039_91462.jpg)
![](http://file.digitaling.com/eImg/image/20141020/20141020155048_25122.jpg)
![](http://file.digitaling.com/eImg/image/20141020/20141020155055_98863.jpg)
Starbucks Tribute Blend![](http://file.digitaling.com/eImg/image/20141020/20141020155342_91085.jpg)
![](http://file.digitaling.com/eImg/image/20141020/20141020155343_94253.jpg)
![](http://file.digitaling.com/eImg/image/20141020/20141020155346_84670.jpg)
![](http://file.digitaling.com/eImg/image/20141020/20141020155349_66802.jpg)
![](http://file.digitaling.com/eImg/image/20141020/20141020161831_26424.jpg)
![](http://file.digitaling.com/eImg/image/20141020/20141020161842_70536.jpg)
![](http://file.digitaling.com/eImg/image/20141020/20141020161851_30808.jpg)
![](http://file.digitaling.com/eImg/image/20141020/20141020161915_60971.jpg)
![](http://file.digitaling.com/eImg/image/20141020/20141020161900_87521.jpg)